Location, Location, Location Location may not be “everything” in photography.  Composition, focus,  exposure and a tack sharp image are still king.  When using images to tell a story – even “where I went on my last vacation” – knowing the images location makes a story come alive.

Beyond Color Control – Color Efects The image color is great, but if an image fails to convey the mood or emotion, the story behind the image falls flat. One of the filters in Color EfexPro 3.0 may be just the tool for adding just the right effect to enhance the image’s story power. Nik [...]

Consider Black and White Not every photo looks its best in color.  Some images just look better in black and white.  Similarly, some stories demand dramatic black and white images.  The drama and contrast of a snow or desert scene is often highlighted in black and white. Nik Software’s U Point® control points in Silver [...]

Every Photographer’s Compact Care to dazzle your eyes with a suave green, or cool blue? And no, I’m not talking about eye shadows. Just as most women have some small makeup compact in their purse, or pouch – photographers, you should carry this nifty kit in your camera bag. It’s flat, compact and oh so [...]

Eye Catching Color Color.  The eye is naturally attracted to color, bright reds, vivid greens.  Stories have been written about color.  Songs have even been sung about color.  Remember the Simon & Garfunkel song Kodachrome? Color control is vital to making a subject pop.  Nik Software provides a powerful color control solution with Viveza.  Nik [...]

Powerful Workflow Tools The Nik Software Complete Collection provides a powerful end-to end digital workflow solution. The Complete Collection includes: • Dfine 2.0 – Noise Reduction • Sharpener Pro 3.0 – Raw Pre-sharpening & Output Sharpening • Viveza – Color and Light Control • Color Efex Pro 3.0 – Image Enhancements • Siliver Efex Pro [...]